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Timeliness & Professionalism In The Voiceover Industry

Timeliness & Professionalism In The Voiceover Industry

It’s been said that in the voiceover industry, you can make money in your underwear. So sorry for the visual there but…..it’s true. You certainly can assuming you’re not being directed live on Zoom.

Wouldn’t you imagine that such a lackadaisical setup in the voiceover industry could lead to widespread slow deliveries and maybe a touch of sloppiness in general?

I come from the business world. Not just the business world but the ‘business of healthcare’ world. Being on time is extremely important and professionalism is part of your overall reputation. To be more specific, I am a Fellowship-trained Chiropractic Orthopedic specialist and am currently working on my second Fellowship in Forensics. My clinic employs 14 people and I’ve been in business for over 23 years.

I take the words ‘reputation’, ‘work’, and ‘pride’ extremely seriously.

That’s not to say I’m not a fun guy. Hey, I was a traveling singer/songwriter for almost ten years! I’m all about fun! But at the end of the day, we get one chance at a first impression and, if we screw anything up along the way, we may never get a chance to fix it.

How many times have you waited around on an air conditioner repairman or a plumber or a handyman to come and fix something you desperately need to be fixed? They have the worst reputation for being dependable and on time, don’t they?

Here’s the thing though, it’s because there aren’t a ton of them out there in the world to compete with so they can take their time. They can treat you however they want to treat you. They can miss timelines all of the time and never really pay the piper for a lack of professionalism and a lack of timeliness.

But you cannot treat customers that way in the voiceover industry. There are a million VO actors out there just dying to get those big commercials or eLearning and corporate narration gigs. Heck, I’m one of them!!

If there are so many VO actors vying for the same gigs the voiceover industry, you have to take every gig seriously and deliver every time, on time. There’s really no other way to be.

When I have a commercial or simple voiceover project and I have 3 days to get it done, I literally get it done in the first day because I cannot stand to have things hanging out there in the wind just waiting on me to get to it finally.

Why put off until tomorrow that which can be done today? Right?

You set yourself apart by being on the ball. Being ‘with it’. It’s important to understand that making a good living in the VO world is mostly about REPEAT business and you don’t get repeat business by mistreating them the first time.

So, timeliness and professionalism are the way in the voice-over industry. Oh, and being a good person that’s easy to work with. I can’t tell you how many people I’ve heard this from. Nobody wants to works with a pain in the backside.

Timeliness, Professionalism, and Good.

That’s voice over success broken down into three ingredients from what I can tell so far!

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New To The Business Uncategorized Voices.com

Beginning A Voice Over Career On Voices.com…..

Beginning A Voice Over Career On Voices.com…..

…..Is like waking up and having your partner rare back and give you a good swift voice over kick square in the crotch to start off every single morning.

voices.com sucks

Before you’ve even had your coffee.

Right now, if someone were to ask me if they should pay for VDC and they were new to the voiceover industry, I would have to tell them that it is not worth messing with right now.

For me to explain why I say such a thing, I have to have some level of confidence in myself and in my abilities while beign sure to stay humble and understanding that I’m still very very new to the VO industry.

I am constantly reminding myself that it is a marathon. Not a sprint. However, I am, admittedly, an impatient person.

I’ll start by saying that I’m only about six months into voice over. “Why the long face?” you may ask. “You just got started!” Well, I come at it from a ‘hard work pays off’ perspective. I have been successful in business. Very successful actually. Certainly in the last 10 years or so. I’m used to results. I’m used to putting effort into and taking results out of the machine.

I have listened to the experts and have gone down the path with gusto and professionalism. I have done the things recommended of me by the folks that know what it takes.

  • I have done the group and private coaching.
  • I have bought the equipment.
  • I treated my room (which is in my basement) and it’s QUIET.
  • I have had my equipment professionally tuned in.
  • I have already attended a seminar. Albeit virtually. Still, I learned a lot.
  • I have attended online webinars and small classes.
  • I joined all of the websites and Facebook groups.
  • I made this website

I have paid for the demo.

And all I have to show for it at this point is absolutely nothing. Just a lot of out-of-pocket expenses. No profit. No voice over income at all.

Now that might sound bitter. I know. Maybe even spoiled and entitled on some level. And while I’m certainly frustrated, I’m not bitter, I don’t believe I’m spoiled (maybe a little), and I don’t think I’m entitled. Gen X’ers like me aren’t typically known for their ‘entitlement’ attitude.

Actually, at this point, if I’m anything, I’m more determined than ever. I love being an underdog. I love being underestimated. That really is fuel for the fire and Voices.com (VDC) is providing that for me right now.

The most frustrating part of my voice acting journey so far has been VDC. The lack of other paying gigs is simply because I was in a holding pattern until I got the demo completed. Which just happened a couple of weeks ago. I’m in the process of submitting to agents as we speak.

So there are reasons for the process dragging. Understandable reasons.

What is not understandable for me is my lack of any progress on VDC. I have auditioned 612 times and have had 424 actually listened to. I am getting shortlisted about 12% of the time that I actually get a listen.

That means that out of over 45 shortlisted gigs on VDC since I started, I have yet to land even one of them.

What’s that about exactly?

Now here’s the part where a person can come off as egotistical. I promise I’m not. I’m my own worst critic. I pick myself apart regularly and don’t have the confidence I would like to have. Some of that is directly due to VDC and my lack of being able to book even one gig in about 5 months of trying. And not just sort of trying. Really trying!

I found out I need to be one of the first to audition so I try to get in there early and be one of the first. I was told by a veteran that I need to lay down three takes. So I do. Yet, here I am. Still waiting for the first message saying, “We loved it and we want you.”

Now, one might be thinking, “Hey, Bud….sometimes you just suck. Get over it.” Maybe I do suck. Maybe I’ve sampled my own kool-aid too much. But I don’t think that’s the case. Again, I’m brand new and I’ve got so much to learn and figure out but, I have the ears of veterans that I have a lot of trust and faith in. They have all shared that they are impressed with me (especially for being new) and that it’s just a matter of time.

They are also clear to let me know that I have a Texas accent. Although subtle, it’s there and noticeable which will limit the gigs for me when compared to a neutral accent.

So, while that’s been good for my self-confidence, it hasn’t’ formulated into gigs just yet.

It deepens the frustration when you see people in the Facebook groups talking about how they booked their first VDC gigs 3-4 weeks in. Ugh. That’s great for them and I wish them all well but I’d be lying if I said I wasn’t just a bit jealous. I can be honest here!

What I wonder is instead of me just straight up being awful at voice-over or voice acting, could there be another explanation?

What I think, or hope is happening rather than me just being bad, is that I get shortlisted and the client has a handful of people they’ve narrowed it down to. When they look at my profile, I have no testimonials. Because I’ve never been hired. I have no previous clients. Because no client has signed on just yet. And I have no voice over work history. Yet!!

So the decision probably gets made to go with the voice actor with some work history and testimonials from previous clients. And I’m left riding the pine and waiting for the coach to put me in the game. Someday. Not today though.

I have heard several times that this is a business of rejection. Well, if VDC is the only thing you have going on in the voice over industry, wear that rejection like a warm coat, my friends. Invite it in and embrace it like a BFF because it will be the overriding theme. That’s what VDC is right now. At least that’s what it is for me. I thought it would be a place where I could pick up some smaller gigs and pick up some experience on the way to bigger and better things. Things that would allow me to drop VDC like a bad habit sooner rather than later.

The good thing is, auditioning over 600 times is excellent practice in auditioning! I feel like I’m getting pretty darn good at it and can knock the auditions out fairly quickly. This will be handy and give me a leg up when the time comes.

Now that the demo is wrapped up, I can start really marketing and trying to put VDC in my rearview mirror.

Hell, maybe I can dump it before I ever even get a damn gig through them!! While that would be satisfying on one level, it would be nice to get at least enough work out of VDC to at least cover the yearly fee it costs to get kicked in the nards daily by their platform.

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Jeff Williams is a Deep Male Voice Over / Voice Actor – Southern, Texan, Gravel, Wisdom, Experience, Conversational, Believable, Authoritative, Blue Collar Working Man
 
Please visit my voice over homepage and listen to my demos at jeffwilliamsvoice.com